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Mastering Data Mining: The Art and Science of Customer Relationship Management Gordon S. Linoff, Michael J. A. Berry
Publisher: Wiley

Your Price: $50.99- Mastering Data Mining: The Art and Science of Customer Relationship Management. Mallach, “Decision Support and Data Warehouse Systems”, Tata McGraw Hill. Business Data, Models, and Decisions: The Fundamnetals of Management Science, Bertsimas, Dimitris & Freud, Robert M. Data Scientist - Electronic Arts. [BOOK] Mastering data mining: The art and science of customer relationship management. Data Mining: A Data Mining Cookbook: Modeling Data for Marketing, Risk, and Customer Relationship Management, Rud, Olivia Parr. Business Intelligence: Data Mining and Optimization for Decision Making, Vercellis, Carlos. Mastering Data Mining: The Art and Science of Customer Relationship Management 18. M Berry, G Linoff - 1999 - John Wiley & Sons, Inc. Michael Berry and Gordon Linoff “Mastering Data Mining- Art scholarship of CRM”, Wiley Student Edition 7. Data-Driven Marketing: The 15 Metrics Everyone in Marketing Should Know 19. €�Berry and Linoff lead the reader down an enlightened path of best practices.” -Dr. Data Mining Mastering Data Mining, Berry, Michael J., Linoff, Gordon, S. DePaul DAMPA is an applied research center dedicated to promoting and supporting research projects, academic programs and industry collaborations in data mining and predictive analytics.